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ASIN INSIGHTS

Discover the keywords that drive sales

Perform a reverse lookup on any ASIN to reveal keywords shoppers use before buying it, backed by real clicks and sales data.

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Datarova ASIN Insights reverse lookup of a garlic press ASIN showing keyword scores, real clicks, sales and conversion data, and the top ASINs behind a keyword

What can ASIN Insights do for you?

  • Start from any competitor's ASIN and see keywords it wins clicks and sales on.

  • Every revealed keyword comes with real clicks, sales and conversion rates, not estimates.

  • Relevancy and Keyword Priority Scores rank what matters, so you skip the keyword overload.

  • Pick any week, month or season and spot the trends behind a product's sales.

Datarova ASIN Insights results for a garlic press with revealed keywords ranked by KPS and Relevancy scores

Focus on the keywords that matter

One ASIN can surface a wall of keywords. Relevancy and Keyword Priority Scores rank each one, so you spend your time on the handful with real impact instead of wading through the noise.

Datarova ASIN Insights date picker with weekly and monthly views and a six month range selected

See any week, month or season

Choose weekly or monthly data and view a single period or a range. See how a product's keywords shift with the seasons and time your launches and campaigns around real demand.

Month by month clicks, sales and conversion each top ASIN earns for the keyword garlic press stainless steel

Size up any competitor's keywords

See the conversion rate and real sales each revealed keyword drives to its top ASINs. Find where competitors win their clicks and sales, then target the same terms with your own listings and campaigns.

Multi-year sales and clicks history for a keyword opened from ASIN Insights

Deep dive into keyword history

Open any keyword to see its sales over time. Spot trends early, catch terms losing traction and act while the market is still moving.

Frequently asked questions

Where does the keyword data come from?
Datarova uses proprietary methods to gather the actual clicks, sales and conversion rates behind Amazon keywords. Nothing is modelled from estimated search volume. If the data does not convince you during the 14-day free trial, you can cancel and pay nothing.
Will I see every keyword behind an ASIN's sales?
No, and be wary of tools that claim to. ASIN Insights surfaces some of the keywords driving an ASIN's sales, not a complete list. What makes it different is that every keyword it reveals is backed by real click and sales data, so you can act on it with confidence.
What are the Relevancy and Keyword Priority Scores?
Every revealed keyword is scored, so instead of wading through keyword overload you can sort by relevance and priority and concentrate on the most impactful keywords for that product.
Do I need to own the ASIN I look up?
No. You can look up any ASIN on a supported marketplace, including your competitors' products. You never need to connect a Seller Central account.
Can I look at a specific week, month or season?
Yes. Choose weekly or monthly intervals and view a single period or a range. Monthly data is included on every plan, and weekly data is available on Professional plans and above.
Which Amazon marketplaces are supported?
We support Amazon marketplaces in USA, Canada, Mexico, UK, Germany, France, Italy and Spain.
What sellers say about us
The only app that I use for keyword research. Really love the focus on keywords that generate sales and move the needle, vs other tools that just guess search volume. Awesome also for understanding seasonality.
Keith Mander
7-figure Amazon Seller
Datarova is much faster than any other app and makes it easy to quickly access my keyword data
Michael Patrón
8-figure Amazon Seller
We've tried all the tools for Amazon sellers and Datarova is by far the best. It gives us information that we just can't get anywhere else.
Shane Eddison
8-figure Amazon Seller and Agency Owner
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